Roadshow Advertising
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the vehicle

You’ve got the message. We’ve got the medium.

Feast your eyes on the future of outdoor advertising. Roadshow Advertising operates a truly revolutionary multi-media advertising vehicle whose sole purpose is to deliver your advertising message and promote your business directly to those who matter most – your customers


Think of this vehicle as a mobile brand ambassador for your company, an evangelist of your advertising message. Each of Roadshow’s dedicated advertising vehicles boasts the following media capabilities for you to leverage to the fullest


Revolutionary scrolling billboards – our bread and butter

  • Roadshow’s state-of-the-art advertising vehicles are equipped with an astounding 125 square feet of Calgary’s most prime advertising space.
  • Our attention grabbing vehicles feature three huge street-level windows which have been engineered to expertly showcase your advertisement.
  • The driver and passenger sides of the vehicle are outfitted with an impressive 50 square feet (5 feet x 10 feet) of in your face advertising space. The back of the vehicle features a perfectly dimensioned 25 square feet (5 feet x 5 feet) of high-profile advertising opportunity.
  • Each window features a revolutionary scrolling advertising system boasting the ability to display ten unique advertisements.
  • Typically, an advertisement scrolls into place, is displayed for six seconds, and then the next advertisement scrolls into place. This means that every six seconds, an average of 86 times per hour, over 850 times per day we are displaying your message to thousands of your target customers.
  • For increased impact your advertisement is brilliantly illuminated with warm glowing light generated by our on-board backlighting system.
  • The constant scrolling motion generates unparalleled attention, interest and exposure - YOUR customers will be drawn to the mesmerizing scrolling motion, always interested in what advertisement is coming next. Talk about a captive audience!

External audio system:

  • Roadshow’s colorful eye-catching advertising vehicles are impossible to miss… especially when you combine our striking visual presence with state-of-the-art audio.
  • Each of our multi-media advertising vehicles is equipped with a high-end external surround sound speaker system. Kick your advertising campaign or special event up a notch by adding music, a recorded promotional message, or live audio (via our on-board microphone).
  • Combine visual and audio elements to make your advertising campaign or event marketing as explosive and memorable as possible.


Giant video screens:

  • Whenever our vehicles are not in motion, your advertising can be!
  • Driven by cutting edge projection technology, Roadshow’s revolutionary advertising vehicles transform into a spectacular three-sided mobile television at the flick of a switch.
  • Project magnificent theatre quality video onto the three giant video screens. Each side of the vehicle boasts an extraordinary 134” video screen and the back of the vehicle features an impressive 84” video screen.
  • Combine theatre quality images with studio quality surround sound to make a truly memorable and lasting impression.

Global Positioning System (GPS) performance tracking:

  • Each of Roadshow’s advertising vehicles are equipped with a global positioning tracking system to provide our clients with real-time proof of performance.
  • When you advertise with Roadshow you will be able to determine the precise location of your advertisement each minute of each day. Simply log-on to our website to track and monitor the status of your advertising campaign in real-time.
  • Accountability, transparency and proof of performance… that is our commitment to you.

Projection advertising:

  • We’ve taken the same cutting edge projection technology used to power our giant video screens and we’ve given it steroids. Outdoor advertising will never be the same.
  • Project breath taking full color advertising from our multi-media vehicles onto virtually any surface up to 200 feet away. Imagine the possibilities.
  • Your advertisement. Where you want it. When you want it. Buildings, bridges, an overpass, your head office. The sky is the limit (literally).
  • A truly impossible-to-miss advertising medium. Absolutely brilliant!

Mobile showroom:

  • Do you really want to make a splash and generate buzz? Well, we’ve got the solution for you… showcase your product, service, or company in breathtaking fashion via our impressive mobile showrooms!
  • Our multimedia advertising vehicles transform into your own fully-branded showroom on wheels. Showcase your products and services like never before!
  • The module on the back of each Roadshow advertising vehicle contains three museum-quality crystal clear glass windows giving your audience a perfect view of your professionally staged mobile showroom.
  • Good-bye one dimensional advertising… hello Roadshow!

Full vehicle wrap – an exclusive branding experience:

  • Not interested in sharing advertising time? Cool. Kick your campaign into high gear with a fully branded vehicle wrap.
  • “Wrap” our advertising vehicles from top to bottom with your company’s advertising message to get a truly exclusive branding experience. A high-profile and highly effective turn-key advertising campaign.
  • Take your advertising campaign to the next level… make your advertisement interactive… incorporate a mobile showroom or a dedicated street team.
  • Engage your customers like never before with product sampling and interaction. Inspire your audience by getting your brand on the streets. Your imagination is the only limitation.


No one else can promote your company, your brand, your product or your services like Roadshow. With unrivaled versatility we deliver your message directly to those people that matter most - your customers.


Just like your customers, we are always on the move. Don’t get caught standing still. Mobility is the new media. We’re right where your customers are!

 

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